Looking up LoveCherry reviews before opening an account is the sensible thing to do, and you won’t find much: it’s a Spanish wholesaler that doesn’t make much noise. We have worked through their catalog in depth to develop the connector, so this is about concrete data, not impressions.
One note up front before giving our LoveCherry reviews: we sell a connector for their catalog. So instead of asking you to take our word for it, here are the numbers and also what we don’t like.
What LoveCherry is
A Spanish wholesaler of adult products that works with resellers. It gives access to cost prices, ships in neutral packaging, and allows dropshipping, which is why most people end up with them.
The catalog in numbers, which is where useful opinions begin
- 11,129 products and 12,945 SKUs.
- 192 brands and 268 categories.
- 971 products with sizes, which is a lot of clothing and lingerie.
- Up to 107 images per product in some cases.
- 409 products with no image at all and 310 without a barcode.
That last figure matters more than it seems: if you import the entire catalog without filtering, four hundred product pages come in without a photo. It’s best to exclude them from the start.
The good, according to our LoveCherry reviews
Real descriptions
They include a real long description, not just a single line. That’s more than many wholesalers in the sector provide and saves you half the product-page work.
Lots of size breakdowns
For lingerie and clothing, that’s an advantage: each size comes as its own reference with its own stock, which makes it possible to build real variations instead of a generic product.
Discreet shipping
Neutral packaging with no identifiable sender, which in this sector is not a detail but part of the product.
What could be improved: the less friendly LoveCherry reviews
The catalog file has traps
And it’s worth knowing them before building anything yourself. Two real examples: there are price columns that always come in at zero and are not the ones you should use, and the images for the same product are spread across several rows in the file. A generic importer that only reads the first row will leave you with hundreds of products without photos.
Automatic orders have to be requested
Automatic sending of the order to the wholesaler is not enabled by default: you have to ask them for access. It’s a formality, but it’s worth knowing before promising anyone full automation.
They don’t group products the way you would sell them
Their way of grouping products doesn’t always match how it makes sense to sell them. It can be fixed in bulk with a simple-to-variable converter, but it’s work you need to account for.
The work that remains on your side
This is what no wholesaler comparison tells you: the supplier gives you the product and shipping, but the store is yours. You still need age verification at entry, GPSR safety data on every product page, rewritten descriptions for the products you’re actually going to sell — the supplier’s descriptions are used by fifty other stores — and a search engine that can handle eleven thousand SKUs.
We cover it all in the WooCommerce sex shop dropshipping guide, including a comparison with the other Spanish wholesaler in the sector.
Going to build the store with their catalog?
Our connector imports all 11,129 products with images, brands, and sizes as real variations, and keeps stock and prices updated automatically. With filters so you only keep the niche you sell.
Who it fits and who it doesn’t
After working through their catalog, these are the LoveCherry reviews that seem most useful to us: not whether the wholesaler is good or bad in the abstract, but who it suits.
It fits if you sell clothing or lingerie. That’s where their catalog shines: nearly a thousand products with sizes broken down as their own references, each with its own stock. Building real variations with that is straightforward.
It fits if you want a niche, not a bazaar. With 192 brands, you can keep two or three and build a store with identity, instead of dumping eleven thousand products identical to those in fifty other stores.
It doesn’t fit if you need full automation from day one. Sending the order to the wholesaler has to be requested separately, and until then that step is manual.
It doesn’t fit if you’re looking for exclusivity. It’s a wholesaler open to resellers: the same products will be sold by more people. Your differentiator will have to be content, service, and niche, not the catalog.
The mistakes we see when building stores with their catalog
- Importing the whole thing. Eleven thousand product pages without work won’t rank any of them. Two hundred well-written ones perform better.
- Leaving the descriptions as they are. It’s duplicate content with everyone else using the same wholesaler.
- Not filtering out products without images. There are more than four hundred of them, and they come in automatically if nobody excludes them.
- Forgetting compliance. Age verification and GPSR safety data: without that, a payment gateway can suspend your account.
- Relying entirely on ads. Meta and Google Ads reject these categories. The channel is SEO and email, and that has to be accepted from the start.
To get a sense of the reference market for these categories in Spain, the INE publishes retail trade and household spending data, which is the baseline used to size any niche.
Frequently asked questions
Does LoveCherry allow dropshipping?
Yes, they work with resellers and ship to the end customer in neutral packaging.
Is there a minimum order?
It’s best to confirm that with them when opening an account, because conditions change depending on the type of agreement.
What are the margins like?
The adult sector has margins clearly above electronics or fashion, partly because major platforms restrict these categories and there isn’t a price war with them.
Can you import only part of the catalog?
Yes, and that’s what we recommend for a new store: filter by brand or category and keep two or three hundred SKUs that you can work with properly.
According to your LoveCherry reviews, is LoveCherry better than Dreamlove?
It depends on the catalog you’re looking for. They’re compared head-to-head, with figures, in the sector guide.
